Watchdog group alerts FTC to COVID-19 claims being made by MLM

Watchdog group alerts FTC to COVID-19 claims being made by MLM

  • January 13, 2021

The Direct Selling Self-Regulatory Council (DSSRC), a division of BBB National Programs (which also operates the National Advertising Division) initiated a case involving an MLM called Gano Excel.  The company, which is based in Chino, CA, was originally founded in 1995 based on the cultivation and marketing of Ganoderma lucidum​, commonly known as the Reishi mushroom.  

Gano Excel markets a number of different dietary supplement, functional coffee and personal care products based on Reishi as well as other fungal ingredients.  The products are manufactured in Malaysia and are marketed via network marketing affiliates in a number of countries including the United States.

COVID-19 treatment claims

In a statement issued this morning, DSSRC said that it had flagged a number of coronavirus treatment claims being made on the products by sales associates as well as inflated earnings claims.  The matter has been referred to the Federal Trade Commission for possible enforcement.

 Among the claims DSSRC said being used on social media platforms were:

  • “Help boost your immune systems especially now with this Coronavirus it will help your body to fight this virus.”
  • “Boost the immune system, detoxifies the body from toxins and reduces the risk of hypertension, diabetes and cancer.”
  • And a Youtube video titled “I HAVE THE BEST SOLUTION FOR CORONA VIRUS” – “HEALTHY IMMUNE SYSTEM WINS IN A TIME WHEN A VIRUS IS SPREADING OUT OF CONTROL  – A HEALTHY DIET INCLUDES SUPER FOODS SUCH AS REISHI MUSHROOM A.K.A ‘GANODERMA.”

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E-mail : cis@capsimmunesystem.org

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